The Ascenta Difference

Business is more than just market share and acquiring new customers and donors.

You want to reach the right people to deliver an experience that will delight them.
You need to understand their needs and have the processes in place to serve them, ensuring continued relationships.
You must know what it costs to acquire those customers and what their lifetime value is to your organization.

Ascenta understands the complexities of the customer and donor lifecycle. We’re committed to providing you with the people, data and technology required to lay a clear path to exceptional ROI and growth.

Effective communication methods

Satisfactation Survey

Confidence in Transaction

Maintain Message
Consistency

Quality Assurance Controls

To drive long-term growth, it’s essential that each person enjoys the best possible experience and that you gain full transparency into every interaction. Several safeguards assure you and your customers or donors receive the quality experience you deserve.

Your campaign execution strategy will include:

Customer satisfaction survey sent to each new customer or donor post-transaction so they can share candid feedback about their experience
Phone verification to validate purchase and data accuracy, giving you the utmost confidence that all transactions are authorized according to your terms
Effective communication methods to affirm that we maintain a consistent message across multiple markets

Effective communication methods

Satisfactation Survey

Confidence in Transaction

Maintain Message
Consistency

System Implementation & Integrations

Your account support team will work closely with you to implement the systems and processes you need to activate new customers or donors, process their data and initiate follow-up engagements.

Ascenta will provide:

Digital forms to facilitate collection of contact info and demographic data
PCI-certified electronic payment processing to accept all major credit, debit cards and ACH payments
Data validation to ensure all customer or donor info is accurate and complete
Data transfer via API integrations with CRM, third-party providers and merchant processors

Ongoing Performance Analysis & Optimization

Sustainable success requires continual analysis to assess what’s working and what’s not. Your support team will build a custom dashboard to monitor your campaign health across various KPIs and identify opportunities for improvement. We come together for daily check-ins to make certain that we’re delivering on pace, on target and to your specifications, keeping a constant eye on:

Budgeting & forecasting
Volume, revenue & retention
Customer/donor satisfaction
Brand Ambassador performance
Market performance by geo
Customer/donor demographics

You’ll also receive personalized reports with the metrics that matter most for your team, and we’ll review performance with you at the frequency level that’s right for your needs.